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Revenue

Find sales potential

Revenue potential that previously went undetected becomes a prioritized sales list for tomorrow morning.

In the product

Which existing customers currently have the highest cross-sell potential, for which products, and why?

7 accounts identified with high cross-sell potential — top 3: OEM Ost, Zulieferer Baltic, Industriegruppe Rhein.

  • OEM Ost: 3 assemblies without a maintenance contract, fault reports +40% — potential €480,000 (CM-200)
  • Zulieferer Baltic: capacity utilisation >90% for 60 days — potential €310,000 (expansion package)
  • Industriegruppe Rhein: contract term ends in 45 days, no exclusivity commitment — potential €265,000 (upgrade package)

Total potential across all 7 customers €2.4 million.

Recommendation: Prioritised outreach in the order 1. OEM Ost, 2. Baltic, 3. Rhein — highest probability of success based on documented buying signals, no contractual obstacles.

QuellenSalesforceContractsServiceNowSAP S/4

What changes

Before
  • Three systems show only one third of the customer.
  • Cross-sell lists are manually compiled from a range of different systems.
  • Quarterly reporting costs 4 weeks of sales effort.
With d.AP
  • One well-founded cross-system view — contract, service, products, potential.
  • Lists built from real behavioural signals from the last quarter.
  • Reporting effort −80% — sales sells instead of compiling data.

What it delivers

+€2.4m

Cross-sell realised in 6 months · top-100 account tier.

1view

instead of 3 systems

Across customers, contracts, and products.

−80%

Sales reporting effort per quarterly review cycle.

Connected data sources

SalesforceContract systemServiceNowSAP S/4Ticket system

Example use case

Next step

Come to us with your biggest challenge.

A 90-minute workshop. You come in with an open question and leave with an answer on how to solve your challenge.

Product overview